Freelancer Rates Guidelines

SAFREA publishes an annual Freelance Media Industry & Rates Report. This is a survey of freelancers in South Africa and shows the average age, gender, residence, education, working hours and income of media freelancers.

The report includes a comprehensive overview of rates paid for specific freelance media specialities. These rates reflect fees that are reportedly charged by professionals in the media freelance industry in 2016.

By presenting these rates, SAFREA intends to build informed and standardised rates guidelines. These rates should serve as a basis for fee negotiations and support efforts for fair pay for freelancers.

SAFREA does not intend to influence or control pricing policy. All rates should be agreed between freelancer and freelance employer/client and should be in line with the freelancer’s experience and qualifications. 

Click here to view the SA 2016 Freelance Media Industry and Rates Report

Click here to view the SA Rates Trends

For more information on how to charge clients, how to structure billing and how to negotiate fair wages, please see the posts below.

Please note: These resources are available to members only.

Other pages in this category

How to charge for book editing

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The short answer is - you change as much or as little as the client allows you to. But there are some steps you should take to ensure you're getting a fair wage for your time.

How to Charge for Travel in Your Own Vehicle

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In cases where you must use your own vehicle to travel for a job, you can incur expenses that will be paid by your employer. Here is how you can accurately determine those rates.

How to Calculate a Per Hour Rate

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How much should you charge per hour? Well, start with understanidng how much you mustto earn each month as a freelancer. Safrea's Gwen Watkins gives you her tips on the best way to calculate earning needs. 

SAFREA's Freelance Rates Guidelines

Safrea's recommended freelance rates. These rates are meant as a starting point for fee discussions and negotiations between freelancers and employers. 


Understanding your word rate

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Determining your word rate sounds easy - just look up SAFREA's typical minimum rates. However, journalism is not the same as copywriting, which is not the same as fiction writing. Should you charge R2.50 per word regardless? SAFREA member Georgina Guedes discusses the rationale behind different word rates.

How much should I charge?

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Safrea's typical minimum rates are a good starting point, but how much does it cost you to run your business? This should be the basis of all freelance charging.

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